Regarding the Price Revision

Effective Date

August 1, 2026

Affected Products

LHOOQ products (excluding certain items)

Details of Revision

Average 7.32% increase in retail prices

We sincerely apologize for any burden this may cause to our loyal customers.

Background of the Price Revision

LHOOQ has endeavored to keep our prices unchanged for as long as possible.

However, the environment surrounding the creation and delivery of our products—including raw materials, packaging, manufacturing, and logistics—has been gradually changing.

While various factors such as global conditions and rising raw material costs contribute to this decision, this price revision is not merely to reflect these pressures.

We have decided to review our pricing as a necessary step to ensure that LHOOQ can continue to create truly excellent products for you.

What Will Not Change

Because our products are applied directly to the skin, we refuse to compromise on the quality of ingredients, formulas, texture, scent, packaging, or the manufacturing process.

Although the prices are changing, the philosophy we hold dear remains the same.

To neither add too much nor strip away too much, but to quietly layer what the skin truly needs.

Less for skin. More for life.

LHOOQ will continue to provide products that harmonize your skin and your life through daily care.

We appreciate your understanding.