Protect your hair in the summer with LHOOQ Pure & Low Treatment's heat-responsive care
Protect your hair in the summer with LHOOQ Pure & Low Treatment's heat-responsive care
UV rays, humidity, air conditioning breeze—summer is a harsh season for hair. Problems such as dryness, frizz, and waves make everyday styling difficult and significantly affect the overall appearance. That's where we want to draw your attention: LHOOQ Pure & Low Treatment, a heat-reactive treatment that repairs hair while bringing out its beauty.
LHOOQ's commitment: Tokushima-grown indigo and 100% natural ingredients
LHOOQ develops hair and skin care products based on Tokushima-grown indigo plant extract and 100% naturally derived ingredients . Indigo has been popular since ancient times as a raw material for indigo dyeing, and the ingredients extracted from its leaves and stems help maintain healthy scalp and skin. We use indigo plants grown organically without pesticides, and are particular about the quality and safety of our ingredients.
How heat-reactive treatment (improving hair quality) works
The unique feature of LHOOQ Pure & Low Treatment is that the ingredient erucalactone reacts with heat , fixing damage repair ingredients deep within the hair. By using the heat of a hair dryer or hair iron, the repair effect lasts until the next day. This keeps hair moisturized and manageable all the way to the ends, preventing frizz even on humid days.
Three points to tackle summer hair damage
- Prevents dryness caused by UV rays : Natural oil ingredients increase hair's ability to retain moisture and prevent dryness.
- Humidity protection : Repair ingredients inside the hair regulate hair density and reduce frizz and flyaways.
- Heat-reactive repair : Turn your daily hair drying time into care time to improve your hair quality.
How to use
After shampooing, apply an appropriate amount starting from the ends of your hair and blend evenly throughout. Then, dry your hair with a hair dryer to allow the erucalactone to react and provide repair. The light finish makes styling the next morning a breeze.
Why choose LHOOQ?
LHOOQ proposes minimalist skincare, with the motto "maximum effect with minimal items." Their products are developed using simple and sophisticated packaging, high-quality ingredients sourced from Japan, and traditional Tokushima material, indigo, to create a modern beauty product. Their sustainable and environmentally friendly manufacturing practices have earned them the support of many beauty professionals.
summary
If left untreated, summer damage can affect your hair quality in the fall and beyond. Now is the time to repair your hair with the power of heat and promote beautiful hair growth in the future. Check out the "LHOOQ Pure & Low Treatment" at the official LHOOQ online store .